Few Online Payment Mistakes That Kill Conversion Rates

Common Online Payment Mistakes

NOT ASSURING THE SAFETY OF THE CUSTOMER’S INFORMATION

While making the online purchase, a customer has to enter a great number of personal information to your website. Not to forget the debit/credit card or internet banking details to make an online payment. If you are not providing proper security then there is a high possibility that the customers will not make the purchase.
So, it is always advised to all the merchants to offer proper security and privacy information to the website for the security of the product as well as the customer.

FORCING THE CUSTOMER TO CREATE AN ACCOUNT BEFORE MAKING PAYMENT

Every merchant needs a customer database for business but forcing the customer to create a merchant account every time he/she visits your website can be bad for business.

Furthermore, asking too much data while signing up can also force the customer to abandon the website.

But we also understand that account creation is important, and therefore to avoid such issues, you can try these tips:

Instead of asking to create an account, offer services like Sign In with Google or Facebook or any other social media account.
Furthermore, you can ask for address details and other personal information at the time of payment. Do not ask unimportant details.
Also, ask the customer to save his personal information to avoid entering them again and again. Make sure you assure the safety of this information.

REDIRECTING TO A DIFFERENT WEBSITE TO MAKE THE PAYMENT

A very common mistake that leads to a decrease in customer involvement is a redirection of the customer to another website while making the payment. Generally, the customer gets redirected to the gateway website when going for the payment, which can possibly scare them.

If this is the case with you too, them make sure you inform the customer about the same before the redirection. Other than that, make sure you add the merchant or company name clearly on the transaction receipt.

Online Payment Mistakes that kill Conversion for sure, however, it is up to the merchant whether the merchant is capable of dealing with them wisely or not.

LACK OF PAYMENT OPTIONS

There are a number of payment options available in the market. This means a customer can use a credit card, debit card, online banking, payment wallets or any other.

It is not required to add all of this information to the website for payment. But you should try adding all the important ones.

Make sure you check the in-demand payment preference of the customer in your location and try adding it your e-commerce website.

If you are still confused and do not know how to resolve the Online Payment Mistakes that kill Conversion, just get in touch with Merchant Stronghold by placing a call - +1 (888) 622 – 6875. You can also reach us by our email support service - info@merchantstronghold.com

Get High Risk Payment Gateway Services For Your Online Businesses

Each customer that moves to the check-out area of a merchant’s site must experience a seamless, error-free experience. If a problem occurs during a check-out, a merchant can likely kiss that transaction goodbye. Too many experiences like this add up to a lot of lost sales. A high-risk payment gateway, like the ones offered by Merchant Stronghold, helps ensure check-out processes are flawless.

Businesses that already have merchant accounts can apply to Merchant Stronghold for a high-risk payment gateway. Those that wish to apply for a merchant account and a high-risk payment gateway can begin the process today by filling out Merchant Stronghold’s quick and easy online application. There are no guarantees, but Merchant Stronghold promises an open and honest application process. Merchants can be approved in as little as 24 hours. Fraud protection tools and all day, everyday customer support also is provided. Most importantly, payment gateways are PCI compliant.

Merchants Have Three Basic Needs For an Online Payment Gateway

The first is security and anti-fraud protection. Protecting your business and protecting your customers is a cornerstone of a successful business. Once incident can wreck your potential and reputation.

The second need is for the payment gateway to be user-friendly. Not only does it need to seamlessly integrate into your website and merchant account but it needs to be customer-friendly so that your customers do not become frustrated and give up on buying your products.

Lastly, you have to find the best rates. Business-friendly rates regarding transaction volume and transaction fees can make or break your margins. Finding the right balance of security and financial acuity is critical for any payment gateway.

Documents needed when applying for a high-risk payment gateway

A valid, government-issued ID, such as a driver’s license or passport

A merchant account

A secure, working website with terms and conditions

Three months of the most recent bank statements

Three months of the most recent processing statements, if applicable

SSN (Social Security Number) or EIN (Employer Identification Number)

Get high-risk online payment gateway services from Merchant Stronghold for businesses that sell the following products and services:

Adult entertainment and novelties

Auto accessories and parts

Tech support

Luxury goods and services, such as private planes and travel

Adult entertainment and novelties

Auto accessories and parts

MLM and direct sales

Collectibles and antiques

Designer Fashions

E-cigarettes

Merchant Account for Document Preparation Services Business

Document Preparation for Merchant Account

KYC

1. DL

2. Personal Bank Statement

KYB

1. AOI

2. EIN

3. Business Bank Statements

4. Void Check or Bank Letter

A business can successfully grow if it has all kinds of required services. A credit card processor is one of those services. If you have business or organization which prepares documents or keeps the records in the written form, then you must, without any doubt, get a credit card processor for accepting payments.

How Does Credit Card Processor Work?

First of all the issuing bank issues the card to the card holder. The cardholder is often referred to as a consumer once the card has been used to pay for goods or services. The consumer then pays the required amount to the merchant in exchange for goods. 

Then this payment is accepted by a merchant bank or acquiring bank to complete the transaction. Though in this story the leading role is played by the payment processor or credit card processor which accepts the payment on the behalf of the merchant and his/her bank.

How Would It Help In Document Processing Businesses?

A credit card processor plays a vital role in any kind of business. If the company has the business of processing documents then a credit card processor will be worthwhile for the business. It can eradicate the efforts of merchants when it comes to being paid for their services. A couple clicks and any person can be your customer.

Fatal Payment Mistakes That Are Killing Your Conversion Rates

Online Payment Mistakes

NOT ASSURING THE SAFETY OF THE CUSTOMER’S INFORMATION

While making the online purchase, a customer has to enter a great number of personal information to your website. Not to forget the debit/credit card or internet banking details to make an online payment. If you are not providing proper security then there is a high possibility that the customers will not make the purchase.

So, it is always advised to all the merchants to offer proper security and privacy information to the website for the security of the product as well as the customer.

FORCING THE CUSTOMER TO CREATE AN ACCOUNT BEFORE MAKING PAYMENT

Every merchant needs a customer database for business but forcing the customer to create an account every time he/she visits your website can be bad for business.

Furthermore, asking too much data while signing up can also force the customer to abandon the website.

But we also understand that account creation is important, and therefore to avoid such issues, you can try these tips:

Instead of asking to create an account, offer services like Sign In with Google or Facebook or any other social media account.

Furthermore, you can ask for address details and other personal information at the time of payment. Do not ask unimportant details.

Also, ask the customer to save his personal information to avoid entering them again and again. Make sure you assure the safety of this information.

Other than that, you can also provide FAQ’s and customer service option to answer the query of the customer.

NO CUSTOMER SUPPORT SERVICE

Offering customer support has become as important as providing a privacy policy.

Providing customer support gives customers a trust factor that makes them feel appreciated hence making them a loyal customer. Along with that, the customer also believes you are a genuine service provider.

Now if you are a small firm and unable to offer 24/7 support then you can try adding FAQ section. Other than that, you can also offer email support or chat support service to the customer.

REDIRECTING TO A DIFFERENT WEBSITE TO MAKE THE PAYMENT

CHECKOUT PROCESS IS CONFUSING AND DISTRACTING

LACK OF PAYMENT OPTIONS

If you are still confused and do not know how to resolve the Online Payment Mistakes that kill Conversion, just get in touch with Merchant Stronghold by placing a call at the toll-free number i.e. +1 (888) 622 – 6875. You can also reach us by visiting www.merchantstronghold.com or try our email support service.

Important Online Credit Card Processing For eCommerce Businesses

Let’s see some benefits of online credit card processing.

SECURITY

It is important for every online merchant to consider security and stability as the key factor of their business. For the long run of business and retention of customers, a reliable online credit card processing service is a must. The technology that is used for security includes PCI compliance standards. This makes it very difficult for criminals to crack the code and obtain customers data. Therefore, the customers gain confidence to use their credit cards to make a payment without hesitation.

FLEXIBILITY

When an online business touches international boundaries, it becomes essential to have a payment processor that can accept major currencies. We, at Merchant Stronghold, create such an E-commerce solution to deal with a variety of currencies. No longer bound by geographical boundaries, limited currency acceptance; the sky is the limit for your E-commerce business.

ACCESSIBILITY

To smoothen the process and gain accessibility from any part of the world, online credit card processing service can be configured to facilitate merchant to access the merchant account at any time. No longer bound to geographical location and address of the store, it is easier for the merchant to control and review business transaction from any part of the world with online access.

For more than a decade, Merchant Stronghold has proven its worth by providing excellent customer services, resolving queries of clients. And, providing them with the best solution for credit card processing. Go through the list of various options available, pricing, after sale service and compatibility before finalizing a payment gateway for your business. So, connect with our professionals now.

Online Credit Card Transactions Cross-Checking Authenticity

The issue of fraudulent online transactions, which has been increasing exponentially with e-Commerce growth, is a problem for merchants. Thus, online merchants need to be vigilant about detecting the use of stolen credit card details and misuse of the chargeback system. Monetary losses due to chargebacks alone can have serious consequences for merchants.

CAREFULLY OBSERVE BUYER BEHAVIOR

It’s not as easy to observe buyer behavior online as it is when purchases take place in-person; however, it can clear effectively. The first step is automatically taken when cardholder information is verified by a payment processor at the time an order is placed. Merchants need to take this a step further by scrutinizing orders for signs of suspicious activity during the fulfillment process.

Signs of suspicious activity include anything out of the ordinary. Such as unusual order sizes, the frequency of orders from the same buyer, different billing and shipping addresses, subsequent attempts to resubmit an order using different cardholder details after the decline, and multiple orders to the same delivery address using different credit cards. Sometimes a call given to the buyer is all that’s just to clear up any questions and confirm an order.

Cross-checking means it will take a little more time to process some orders. But, considering the consequences of a possible fraudulent transaction, it can be worthwhile.

What are the difference between Payment Gateway and Payment Processor

Payment Gateway vs Payment Processor

Payment Gateway – A Gateway that simply allows the merchant to access the e-commerce market by allowing the transaction. This is an online point-of-sale for the business. You just need to have a merchant license and merchant account. Then you can get a payment gateway for your business.

Payment Processor – As the name suggests, they process the transactions by exchanging data between merchant and bank. Also, a payment processor will also provide credit card machines and other equipment you use to accept credit card payments.

There are some processors who provide the payment gateway services as well. Also, you choose from the various payment processors and payment gateway service provider, depending on your demand.

How to Choose Credit Card Processing with Payment Gateway?

Comparing and then choosing the credit card processor for your business can be beneficial for your business. Here is a guide that you can use to choose the best credit card processing with a payment gateway.

A Processor that Offers Business Specific Services

• What is the size of your business and your monthly transaction value? This can help you choose your chargeback limit according to the need.
• Does your business require mobile processing? Or online transactions? If yes, then look for your Payment Processor to fulfill your demands first.
• Read the contract very well and then sign the papers after a complete evaluation.

A Service Provider with 24/7 Support

• Credit Card Processing with Payment Gateway is your necessity.
• But make sure you get sufficient support as well.
• And do check the services provided by the payment processors in the case of disputes and chargebacks.
• This means the Payment service provider should also offer a good support in case of an issue.

Ask for Additional Fees and Other Service Charges

• Do not forget to ask the details related to the Service Fees.
• This includes the additional fees, PCI Compliance, and other charges.
• Also, compare these charges of various Credit Card Processing with Payment Gateway to choose the under budget service.

If you need help while choosing a payment processor then you can contact Merchant Stronghold. We will provide you with an expert to guide you in the right direction and get your up and running in 24 hours.

Merchant Stronghold also provides the assistance with high-risk business and merchant accounts. Call us at the toll-free number+1 (888) 622 – 6875 or access the 24/7-email support now.

Advantage and Disadvantage Offline & Online Payment Processing

Most of us clearly understand the difference between the two payment methods that we have. As simple as it sounds, the offline method uses cash money or other valuable items to make a payment/transaction. On the other hand, the online method does not involve any physical money while making a payment.

But the thing is that many of us do not know how these payment methods are different in terms of advantages and disadvantages. In the next section of the article “Offline vs Online Payment Processing”, we will discuss a detailed difference between the both.

Advantages of Offline Payment Processing

There is a reason why most people around the globe still prefer to use cash for their daily money transaction. Some advantages of the offline method of payment are given below:

• The offline transactions are transparent. This means both the lender and receiver are sure about the transaction at the moment of the deal.
• Offline mode of payment is direct and do not depend on any other source. For example, the Internet or payment gateways.
• Easy to use and understand. Many people face difficulty with the online mode of payment.
• Being a traditional method of payment makes it more trusted. People still trust the bank checks and drafts and use them for payments.

Advantages of Online Payment Processing

In the war of Offline vs Online Payment Processing, the online method is winning so far. This is due to some advantages of this mode of payment.

• Speaking of frauds, the online methods are safer as the online payment gateway takes the responsibility for the money during the transactions.
• Online method is quick and easy. You can transfer a big chunk of money with just a swipe of your finger.
• You have the record of all the payments. This helps in reducing the payment frauds.
• Worldwide acceptance and 24*7 availability.
• You can make a transaction in any part of the world without facing the issue of currency difference.

Disadvantages of Offline Payment Processing

It’s not safe at all. The party on the receiving end will have to check and recheck the received payment.

The offline method is limited by many factors by distance and acceptance of another party.

Not recommended for the transaction of a large amount.

Disadvantages of Online Payment Processing

• Card frauds – All of us heard about the credit card and debit card fraud reports.
• Identity theft can cause the loss of money and data of an individual.
• The online method requires the person’s identity in order to make the transactions.

But the good news is these issues can be dealt with. You just need to reach the Merchant Stronghold for more information.

How To Prepare Your E-commerce Business For International Sales

Consider Various Payment Methods for your E-commerce Business

If you are dealing in different countries then your business will surely include foreign currency. And to avoid any conflicts in the future, you need to normalize the price of your product to match the demands of the customer from different countries.

Sometimes, customer likes a specific product but does not purchase it. Simply because their preferred payment method is not available.

It is ideal to use the local currency to get revenue from a specific country.

If you are not ready to deal with a different currency then make sure to give the currency conversion option so the customers can see what they’re paying.

Choosing the right payment provider for your overseas transaction can be a tricky job.

While choosing the payment processor, make the security of the transaction your priority.

• Plan your Big Entry
• Start Small on Existing Market Place
• You can start small with the existing e-commerce platform like eBay. As we discussed, the small start can be ideal for a business that is just entering the E-commerce platform. Moreover, starting small gives you plenty of time while making a transition from store business to e-commerce.

Small start allows you to test your product online.

Also, you get the appropriate amount of time to focus on your main business.

Choose a popular marketplace for your E-commerce Business for International Sales.

Optimize the Current Website for Ecommerce

If you do not wish to share your profit with other e-commerce platform and are confident about your product then you can optimize your website and make an e-commerce friendly website.

And for the E-commerce Business for International Sales, you need to give special attention to your website. For example, it should be understandable to an international client of different ethnicity.

Hire a nice web designer for your e-commerce website development project and make it flexible for all kinds of market.

Contact Merchant Stronghold and get the required assistance for all your queries. Also, we specialize in high-risk and offshore merchant accounts. We have fast processing system hence, can get your high-risk or offshore business lead the market in no time. Contact us at the toll-free number +1(888) 622 – 6875 or get us via 24/7 email support info@merchantstronghold.com

Benefits of Credit Card Processing for E-commerce Businesses

Let’s see some benefits of online credit card processing.

SECURITY

It is important for every online merchant to consider the security and stability as the key factor of their business. For the long run of business and retention of customers, a reliable online credit card processing service is a must. The technology that is used for security includes PCI compliance standards. This makes it very difficult for criminals to crack the code and obtain customers data. Therefore, the customers gain confidence to use their credit cards to make a payment without hesitation.

FLEXIBILITY

When an online business touches international boundary, it becomes essential to have a payment processor that can accept major currencies. We, at Merchant Stronghold, create such an E-commerce solution to deal with a variety of currencies. No longer bound by geographical boundaries, limited currency acceptance; the sky is the limit for your E-commerce business.

IMPROVES ABILITY

To make the website visually effective, a merchant invests a lot of time and money. But most of the merchants do not consider it important to invest much time when it comes to payment processing. However, to improve online transactions for your E-commerce business, it is important to choose the right payment gateway. A system that enables the communication between the merchant processor. Also, a PCI compliant website to share customer’s payment details, bank account, and merchant processor. With this, a business owner can carry out transactions 24 hours, 365 days. The payment gateway is designed to handle data collection, encryption and secure transmission of data to the merchant account.

MEET MERCHANT STRONGHOLD

For more than a decade, Merchant Stronghold has proven its worth by providing excellent customer services, resolving queries of clients. And, providing them with the best solution for credit card processing. Go through the list of various options available, pricing, after sale service and compatibility before finalizing a payment gateway for your business. So, connect with our professionals now.

100% Approved Tech Support Merchant Account in USA

Tech Support Merchant Account Provider

For retail merchants, it is pretty easy to get a payment processor but it’s not the same with tech support businesses. This is due to the high rate of chargeback risk involved. So when you are looking for a merchant account provider, you should always ask them certain questions before applying. These questions could go as follows:

• Do you provide high-risk merchant account for tech support businesses?
• What about remote tech support (if relevant)?
• Does the underwriting department approve of it?

At times salesperson will assure you that they do provide service to tech support business and after you complete the process of applying for it, and send it for approval to underwriting department; you might find out that your application is rejected because they do not support tech support business.

Can Merchant Stronghold help?

Merchant Stronghold has expertise in providing all-inclusive high-risk credit card processing services to tech support merchants. To get the high-risk merchant account for your business, you have to fill the application form and provide us with all the information. We will respond you back through e-mail with the list of pricing and terms as per your requirements. Once your application is approved, you can start processing. To make the process easier for you, we can also set up your chargeback management tools and payment gateway.

Underwriter’s requirement

When you fill the application form for opening a high-risk merchant account for your tech support business, it is forwarded to underwriting department for approval. The underwriter’s role is to make sure that the business is good for the credit card processor to take on and it’s worth the risk. Underwriter looks for any type of loopholes in your application and the likelihood of the credit card processor facing the losses on the account. This can occur due to the high number of chargebacks that went unpaid. Also, unpaid billing or fines imposed either by the government or card brand or the sponsor bank. These reasons are good enough for declaring a merchant as fraudulent and rejecting the application for a high-risk merchant account.

So, if you are applying for a merchant account, make sure that your bills are not due and chargebacks are clear. If you maintain your account regularly, then also there are good chances of your application approval.

Advantage of Mobile Payment for Transportation Service Providers

if you are traveling to big cities, local commute (taxi or car) is the option most of us would like to opt for. Your taxi driver may only accept cash payment which may cause you trouble like no cash, shortage of change, security issues etc. So it is better to use cashless payment methods, especially if you are related to the transportation industry.

Advantages

Mobile payment has many advantages over tradition method of payment i.e. cash payment. When you are in the transportation industry, there is a lot of cash flow on daily basis, which most of the time is with the drivers as they are on road, providing services. It is not possible for the drivers to come back to the main station to deposit cash after every trip. So he has to carry cash along with him all day long until he is off duty. Due to which they become a target and may end up in unfortunate incidences (robbery). It is best to use the mobile payment method for security purposes, better services, and greater revenue. Let us discuss a few of the advantages of mobile payment in detail:

Effectiveness

It is very common for a customer to not have the exact amount or a change with him, resulting in wastage of time in arranging the difference for the customer. When you accept the payment through mobile, it merely takes 20-30 seconds to swap the card and get customer’s signature. This will increase the effectiveness of transportation service and time saved can be utilized in serving the next customer, resulting in greater revenue.

Control

If you have more than one driver i.e. multiple drivers, it becomes important as well as tedious to control and manage funds effectively. You need to find out an organized way to watch your money. By using credit card processing, you will be able to keep an eye on payments made by clients, what each driver earned, everything you want to know with the help of an online merchant portal.

CONCLUSION

Apart from these three advantages, there are many more advantages of using mobile payments. The above-listed advantages help service providers to manage his/her business more efficiently, increase profitability as well as provides security. With the help of such payment processors, payment is directly deposited into the merchant account, so there is no chance of losing a payment.

How to start selling the products from any eCommerce Platform?

The technicalities discussed below are some of the crucial points that will decide if the customer will stay on the website and will order products or service or not:

The website should have an SSL certificate: The full form of SSL is “Secure Socket Layer”, one of the essential certificates that should be purchased and incorporated into the website. The working of the SSL is to provide a secure connection between web-browser and the website. This enables the customer to share the private data that is card details or net banking password with reliability and trust while purchasing the product or services.}

The website design should be user-friendly: Now the term “User-friendly”, carries a lot of aspects about the website design. The website should not contain the flashy elements on the front page that affects the vision of the buyer in the first place and also affects the performance of the website. The website should be easy to access, that means the website should clearly show the products and services on the screen. The website should easily load on all the browsing platforms without delay.

The business vision and the policies should be invisibility: According to the observations and researches, shoppers have developed the tendency of looking at all types of pages that define the working of the organization. These pages include “About Us”,” Refund and return policies”, “Contact Us”, “Disclaimer”, “Sponsors and collaborations”, and any other page that specifies the working of the company. The visibility of these pages will help the business to develop the satisfaction of the customers and grow effectively.

Electronic payment acceptance rules to be followed: The eCommerce website should display all the electronic payment acceptance collaboration symbols in the visibility of the user. The website should be well-developed that it should collect the authority from the buyer before deducting the amount from the buyers account that is an electronic invoice that should be displayed on the website page at the time of collecting payment details, an e-mail should be sent to the buyer when the buyer places the order. These are the evidence that proves that the merchant collected the payment with buyers consent. If the product is a subscription, the amount of recurring should be mentioned specifically at each point of sale.

Payment Checkout page essentials: The websites many times don’t mention the terms and conditions related to website or product. This can lead to some kind of trouble to the business as many times customer starts to presume the things that are not mentioned. So, while collecting the payment information, the website should have the policies and tentative disclaimers regarding the product that helps buyers to know what they have to take care before placing the order.

Tips On Choosing The Best Credit Card Processing Company

The following ԛuеѕtiоnѕ соvеr ѕоmе оf thе big areas of соnѕidеrаtiоn аѕ уоu dесidе.

Arе Thеу Cоmраtiblе with Yоur Business Nееdѕ?

First thing'ѕ first. Yоu nееd to knоw if уоur сrеdit саrd рrосеѕѕing organization оffеrѕ what уоur business nееdѕ. Alternatives аrе еvеrуwhеrе today. Diffеrеnt choices unravel fоr diffеrеnt needs. Sо what's your buѕinеѕѕ—еCоmmеrсе wеb ѕitе, block аnd mortar store, lаrgе business, little buѕinеѕѕ or ѕоmеthing in bеtwееn? Lооk for a сrеdit card preparing соmраnу whоѕе mеrсhаnt accounts, ѕеrviсеѕ, and ѕоlutiоnѕ, are tаilоrеd to уоur ѕресifiс business type. Whеthеr you're a basic need ѕtоrе, рhаrmасу оr eatery or аn еCоmmеrсе ѕtаrt-uр or nоn-рrоfit, уоur сrеdit саrd рrосеѕѕing соmраnу ѕhоuld fulfill уоur nееdѕ.

Hоw Muсh Dоеѕ it Cost?

Onе оf the grеаtеѕt advantages a credit card processing соmраnу саn offer you iѕ thе option to саnсеl whеn уоu nееd to withоut еаrlу termination оr ѕimilаr fееѕ. Comprehend what you'll be рауing for рrосеѕѕing services аnd what уоu саn еxресt for ѕеrviсе асrоѕѕ the term оf your agreement. Be саrеful аbоut оffеrѕ thаt lооk tоо great tо bе genuine. Get an unmistakable undеrѕtаnding оf what fееѕ уоu'll bе рауing and fоr what ѕеrviсеѕ and solutions.

Hоw long will it take tо set up?

It ought to bе simple fоr you аnd уоur workers tо ѕеt up thе рrосеѕѕing tесhnоlоgу. Find оut hоw long the рауmеnt рrосеѕѕоr will tаkе tо set uр your record and inѕtаll the equipment so you саn рlаn accordingly. On the off chance that it ѕееmѕ like it may be a confused tаѕk, ensure the рrосеѕѕоr can рrоvidе some help.

Whаt is the acknowledged рауmеnt tуреѕ? 

On the off chance that уоu run a rеtаil buѕinеѕѕ, уоu may wаnt to make ѕurе thе nеw рауmеntѕ рrосеѕѕоr accepts all mаjоr credit аnd dеbit cards so you dоn't hаvе tо turn away any сuѕtоmеrѕ — after аll, whаt'ѕ wоrѕе thаn thаt? Yоu may аlѕо wаnt a system thаt ассерtѕ prepaid саrdѕ and gift саrdѕ, оr аn electronic benefit trаnѕfеr, оr EBT, dереnding оn whаt type оf buѕinеѕѕ уоu work.

If your searching credit card processing company. You’re in the right place. We are providing credit card processing services for all type of businesses. You can on our services pages and contact us for more information – Credit Card Processing Provider

Describe Online Secure Payment Gateway

Рауmеnt Gаtеwау vѕ. Merchant Aссоunt

It iѕ imроrtаnt to understand that рауmеnt gаtеwау, juѕt аѕ POS terminals, аrе tооlѕ fоr handling рауmеnt infоrmаtiоn. Juѕt as thе POS terminal is a part оf each retail merchant ассоunt, thе рауmеnt gateway is аn еѕѕеntiаl part оf еvеrу е-соmmеrсе mеrсhаnt ассоunt. Yet, thе mеrсhаnt account ѕеrviсе dоеѕ bеуоnd handling thе infоrmаtiоn provided bу the саrdhоldеr. It enables a mеrсhаnt to accept сrеdit аnd debit Cаrdѕ, аѕ wеll as other рауmеnt methods, bу соnnесting the mеrсhаnt рhуѕiсаl аnd / or virtual check-out tооlѕ with a рrосеѕѕing bank that “асquirеѕ” thе trаnѕасtiоnѕ and funds the mеrсhаnt account thе trаnѕасtiоnѕ аbоut, аftеr ѕubtrасting thе transaction’s рrосеѕѕing соѕt. This whole process, from thе capturing of the infоrmаtiоn аt thе роint оf sale (whether рhуѕiсаl оf virtual), tо thе ѕеttlеmеnt of thе funds, is what a merchant ассоunt ѕеrviсе provides.

Hеrе is a dеtаilеd dеѕсriрtiоn оf the Рауmеnt Processing Lifесусlе

• Consumer uѕеѕ a сrеdit саrd fоr рауmеnt. Thе mеrсhаnt enters thе саrdhоldеr dаtа intо thеir рауmеnt ѕуѕtеm, (еithеr Pоint-оf-Sаlе Machine/Virtual Terminal Software/ e-commerce site).
• Thе асԛuirеr / рrосеѕѕоr rесеivеѕ саrd data frоm merchant. Thе credit card dаtа iѕ routed thrоugh thе payment ѕуѕtеm for processing.
• Thе асԛuirеr /рrосеѕѕоr ѕеndѕ thе dаtа to thе рауmеnt саrd brаnd (Visa, MаѕtеrCаrd, Diѕсоvеr). Thе сrеdit card data is thеn fоrwаrdеd tо thе iѕѕuing bаnk for vеrifiсаtiоn.
• Credit саrd is verified by iѕѕuing bank/processor. Card vеrifiсаtiоn сhесkѕ for ѕuffiсiеnt fundѕ аnd ассоunt ѕtаtuѕ.
• Upon verification, a payment аuthоrizаtiоn number iѕ generated bу iѕѕuing bаnk. Thе аuthоrizаtiоn number indiсаtеѕ ассерtаnсе оf transaction and iѕ rоutеd back to thе рауmеnt саrd brаnd.
• The acquirer / рrосеѕѕоr rесеivеѕ thе authorization number frоm thе payment саrd brаnd.
• Thе асԛuirеr / processor ѕеndѕ thе authorization numbеr bасk tо thе mеrсhаnt.

Mеrсhаnt соmрlеtеѕ thе sale. Cuѕtоmеr rесеivеѕ the gооdѕ оr ѕеrviсеѕ.

Our role, аt Mеrсhаnt Strоnghоld, iѕ to hеlр оrgаnizаtiоnѕ thаt ассерt сrеdit card рауmеntѕ rеduсе thеir рауmеnt рrосеѕѕing expenses by idеntifуing and correcting аrеаѕ of оvеrѕреnd. Wе are a mеrсhаnt ѕеrviсеѕ provider; Our еxреriеnсе аnd еxреrtiѕе in thе Payment Induѕtrу puts the knоwlеdgе in your corner whеn nаvigаting thе соmрlеxitу оf рауmеnt processing, аnd оur rеѕultѕ-bаѕеd fee mоdеl inсеntѕ uѕ tо dеlivеr mаximum ѕаvingѕ. Contact us if you need аnу hеlр frоm uѕ- +1(888) 622-6875

Let's understand PCI Importance

PCI is the shortened version of the acronym PCI DSS, which stands for Payment Card Industry Data Security Standard. It’s a set of best practices that was developed by a group called the Payment Card Industry Security Standards Council back in 2006. The purpose of the council was to set up an industry-wide set of security standards and user input from the five major credit card companies: JCB, Visa, MasterCard, Discover and American Express.

PCI Compliant Mean

When a company is “PCI compliant,” it means that they are processing payments in a way that is in line with all of the standards set forth by the PCI DSS guidelines.

Many people believe that PCI compliance is required by law; however, except for in a few states that have adopted the PCI DSS as a part of their consumer protection laws, it is not. You won’t go to jail for not being PCI compliant, but that doesn’t mean that there are no consequences.

For one thing, you could be fined by any of the credit card companies that you accept through your merchant account. The size of the fine varies, but it can be quite large if a data breach occurred that resulted in significant financial losses.

More importantly, your business’ reputation could be hurt. The whole purpose of PCI compliance is to take steps to improve the security of customers’ financial data.

How Can I Make Sure That I Am PCI Compliant?

Much of PCI compliance is the responsibility of the payment gateway or merchant services provider that you choose. The best thing that you can do to ensure PCI compliance is to choose a provider that meets all of the standards set forth by PCI DSS and install antivirus software on your computers.

You should also develop policies and procedures that safeguard your customers’ credit card information. Only employees that need to know the information should have access to it, and each member of your team who has access should have a unique account or ID that is password protected. Also, you should make sure that your data is kept safe by storing it on an off-site data center that is PCI compliant.

Merchant Stronghold offers merchant accounts through a payment gateway that is fully PCI compliant and allows businesses to accept electronic payments anywhere.

POS Terminal Can Accept Chip-Based (EMV) Credit Card

The EMV technology shift as it will keep the transactions safe from counterfeit frauds. If the business does not keep their systems compliant to latest technology it will be liable for the counterfeit frauds and there is no remedy to avoid it.

Here are a few points that will help you to understand the whole procedure for getting an EMV-friendly Point-Of-Sale:

1. Check your requirements:

You should make a list of all software and hardware that are directly or indirectly connected to your existing point of sale terminal. This will help you to know that if you need to upgrade just your existing terminal or you will need to upgrade all the things that are currently in use for your business.

2. Know the options that are available:

For this you need to discuss the options with Merchant Acquirer that will help you to connect with the payment processor they work with, these payment processors will guide you to the best solution that will fit in your business. If your business uses highly connected software then your Independent Software Vendor (ISV) with payment processor will play a pivotal role in choosing the best terminal.

3. Purchase the terminal:

Now, this is an important decision as this needs expert’s advice of purchasing the terminal. There are two terminals exist chip-and-signature and the other one is chip-and-PIN. While the Chip-and-Signature looks easier and good through which authentication is obtained from a signature. But, at the same time, Chip-and-PIN terminal will accept the payment authorization by PIN code.

From above options, the Chip-and-PIN is considered as the best credit card terminal option as it will help you to get authorization from the cardholder by card’s PIN code and also enables you to accept card payments from international cards.

4.Getting the certification for the terminal:

The answer to the question whether a merchant needs to get the certification for using new card acceptance terminal or not? Well, the answer is yes, a Level 3 certification by EMVco and Card brands are required to use the payment card terminal. For all types of businesses, this certification is required. The certification can be achieved with the help of the payment processor as they will able to guide you about the exact requirement that is needed to be fulfilled before applying for the certification.

5. Employees should be able to use the new terminal effectively:

After getting the latest technology-enabled terminal and certification, you need to train your employees about how to use the latest terminal, the procedure is not really tough, yet it’s new so you need to give them a small training session about the use and importance of the terminal. Here are the steps to use the terminal:

The amount must be entered in the terminal before inserting the card into the machine. 

While inserting the card into the machine the chip-side should up, i.e. the chip should be dipped into the machine.

After inserting the card, it should not be taken out of the machine until the payment authorization is obtained.

6. Share options with your customers:

Sharing information about the importance of EMV is the best thing you can do as it will help you to connect with your customers and also will help you to gain reliability.

Credit Card Processing for MOTO & E-Commerce Merchant

Since the antiquated time, individuals are exchanging and with time the payment processing, ability and simplicity to acknowledge different methods of payments have also evolved. Let's go down to the basics about the kind of businesses and merchant.

Also known as Brick or Mortar types Merchants, it’s the Retails. They are categorized as low-risk business mainly because retail businesses provide high-level security to the customer as the cardholder is present at the time of purchase. A Consumer can just walk in a store, make a purchase, swipe their credit card and an authorization is obtained. Magnetic strips and now EMV chips are issued on the credit cards. As a merchant, you should retain a signed copy of the transaction receipt.

Example: Hardwood Store, Cakes Bakery, Landscaping etc.

MOTO MERCHANT

Mail Orders or Telephone Orders is the next merchant type on the list. Moto Merchant is categorized in the high-risk merchant if it’s based on a service type business. Moreover, MOTO only merchant requires a few extra steps to obtain a merchant account. Merchants must understand and learn the latest PCI compliance guidelines to be safe than sorry. Moto purchases can be a dispute with many reasons especially fraud, defective goods, wrong size and color, services not provided or merchandise not received etc.

Example: Credit Repair, Tech Support, Law offices, Product based business etc.

eCommerce Merchant 

It’s all about digital marketing and eCommerce these days. It’s not long we might just speak computer languages in our day to day life. Reports show a 400% increase in online sales. eCommerce and Internet-based business are high-risk businesses. The boarding process undergoes a series of credit checks and underwriting before a payment gateway is deployed. This is the reason that the E-commerce Merchant has a tough time in finding the solution. It’s due to the fact that Cardholder and the Credit Card is not present at the time of purchase and there can be many reasons that the customer can dispute on the merchant. Friendly Fraud is the hot topic of late and the next big issue is stolen credit cards. Merchant must be PCI compliant and their website should be compliant too. The website must have an SSL Cert and all terms and conditions must be fully disclosed.

Example: Magazine Subscription, Supplement Products

Merchant Stronghold works with all merchant types and offers a series of products and terminals to choose from Online Virtual Terminal, Point of Sale Machine and even Mobile Swipes for your business.